Write your homepage headline as What + Who + Where

Tip · Start a Website

Write your homepage headline as What + Who + Where

Visitors decide in seconds whether they're in the right place. Tell them straight away.

"Welcome to our website" tells visitors nothing. Your main headline should answer three questions in one line:

  • What you do
  • Who it's for
  • Where you work

For example: "Custom birthday and wedding cakes in Sialkot, delivered to your door." It's clear, it's what people search for, and it helps Google understand your page too.

Try the free toolMeta Tag GeneratorWrite your page title and description and see exactly how they look on Google, then copy the code.

Posted 13 Nov 2026 · All tips

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